Overview 1 min
Level Up: Campaign and Flow A/B Testing 22 min
- Next Steps
Feedback 1 min
Level Up: Campaign and Flow A/B Testing
This course will help you optimize your emails using the data from your customers and prospects.
Have you heard about A/B testing? Learn from Lead Klaviyo Data Scientist Michael Lawson on how to use this strategy to level up your marketing in Klaviyo.
In this course, we'll cover:
- What A/B testing is
- Why you should A/B test everything
- How to get started A/B testing
Take this course if:
You want to improve your email sends and learn best practices for A/B testing campaigns and flows.