Leveraging Customers' Expected Date of Next Order

Leveraging Customers' Expected Date of Next Order

This course will teach you how to best use expected date of next order in Klaviyo.

About this course

The expected date of next order feature gives you the ability to predict when your customers will complete their next order. In this course, we’ll walk you through how to use this feature and some best practice tips for better targeting your customers based on their behavior.

In this course, we'll cover:

  • What expected date of next order is
  • How to create segments using this data
  • How to target customers as their expected next order date approaches 
  • How to target lapsed customers whose expected next order date has passed

Take this course if:

This course is geared towards anyone interested in using the expected next order feature to level up their targeted marketing strategy. Note that in order to access expected next order date data you must have at least 500 customers who have placed an order, an ecommerce integration, at least 180 days of order history, orders within the last 30 days, and some customers who have placed 3 or more orders. 

Curriculum25 min

  • Introduction
  • Preview
    Expected Date of Next Order 7 min
  • Before Getting Started 2 min
  • Targeting Customers Using Expected Date of Next Order
  • Target via Signup Forms 2 min
  • Target on Social Media 3 min
  • Target with Campaigns 3 min
  • Using Expected Date of Next Order in Flows
  • Create a Repeat Purchase Nurture Series 1 min
  • Modify Your Abandoned Cart Flow 2 min
  • Next Steps
  • Knowledge Check 3 min
  • Additional Resources 1 min
  • Feedback 1 min

About this course

The expected date of next order feature gives you the ability to predict when your customers will complete their next order. In this course, we’ll walk you through how to use this feature and some best practice tips for better targeting your customers based on their behavior.

In this course, we'll cover:

  • What expected date of next order is
  • How to create segments using this data
  • How to target customers as their expected next order date approaches 
  • How to target lapsed customers whose expected next order date has passed

Take this course if:

This course is geared towards anyone interested in using the expected next order feature to level up their targeted marketing strategy. Note that in order to access expected next order date data you must have at least 500 customers who have placed an order, an ecommerce integration, at least 180 days of order history, orders within the last 30 days, and some customers who have placed 3 or more orders. 

Curriculum25 min

  • Introduction
  • Preview
    Expected Date of Next Order 7 min
  • Before Getting Started 2 min
  • Targeting Customers Using Expected Date of Next Order
  • Target via Signup Forms 2 min
  • Target on Social Media 3 min
  • Target with Campaigns 3 min
  • Using Expected Date of Next Order in Flows
  • Create a Repeat Purchase Nurture Series 1 min
  • Modify Your Abandoned Cart Flow 2 min
  • Next Steps
  • Knowledge Check 3 min
  • Additional Resources 1 min
  • Feedback 1 min