- Introduction
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Overview 1 min
- Course
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Signup Form Best Practices 23 min
- Next Steps
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Feedback 1 min
Level Up: Signup Form Best Practices
Learn how to optimize your Klaviyo signup forms with this best practices course.
Signup forms are a key part of your customer acquisition funnel. Many factors contribute to the performance of your forms — learn about best practices, tips, and tricks to increase your sign up form conversion rate.
In this course, we'll cover:
- Design: consider using appropriate imagery and fonts so your form appears on-brand.
- Incentives: forms that offer rewards, such as discounts, convert better.
- Targeting: use timing delays, exit intent, location, device, and segment targeting to create unique and personalized experiences for your visitors.
- Context: forms are a part of your larger funnel. The type of audience you drive has a significant impact on your conversion rate.
Take this course if:
You are interested in best practices for optimizing your customer signup form conversion and have completed the Getting Started Series or have been using Klaviyo for more than two months.