- Consent and Deliverability
-
Defining Deliverability 3 min
-
Breaking Down SMS Consent 4 min
-
Best Practices for Maintaining SMS Deliverability 2 min
-
Additional Resources 1 min
- Practice Questions and Next Course
-
Practice Questions - Consent and Deliverability 1 min
-
Next Course - Beginner Strategies 1 min
Consent and Deliverability
This course breaks down SMS consent and deliverability so that you’re set up for success with every text message sent to your customers. Part 2/7
Consent and deliverability are arguably two of the most important components of an effective SMS marketing strategy. This course covers what SMS consent is and the various methods for collecting consent in Klaviyo. We’ll define SMS deliverability so that you understand the process every message must go through to reach a mobile device. Finally, we’ll discuss best practices for maintaining good deliverability so that you’re prepared to execute a successful SMS marketing strategy.
In this course, we’ll cover:
- The importance of consent
- How to collect consent in Klaviyo
- How SMS messages make their way from marketing platforms to wireless carriers
- Best practices for maintaining good SMS deliverability
This course is part of the SMS strategy certificate.