Sending Your First Email in Klaviyo

Sending Your First Email in Klaviyo

Make the most out of your account and ensure that you hit the inbox as you begin sending emails with Klaviyo.

About this course

There are so many great tools in Klaviyo, it’s hard to know where to get started. In this course, we will walk you through how to get the most out of your Klaviyo account from the start. We'll explain the right order of tasks to getting started so that you hit the inbox on your first send. Whether you’re coming from a different email service provider or if you’re new to email marketing, let’s dive in on how to get ready for your first send.

In this course, we’ll cover:

  • How to sync data into Klaviyo
  • Who to send to 
  • What campaigns and flows are
  • How to analyze your data

Take this course if:

You are new to sending emails with Klaviyo — whether you have just switched over from another email service provider or are brand new to email marketing altogether, take this course to learn best practices for getting started.

Curriculum29 min

  • Introduction
  • Before Getting Started 1 min
  • Overview 1 min
  • First Send Decision Tree 2 min
  • Your Audience and Business 2 min
  • Synching Data into Your Account
  • Getting Data into Klaviyo 2 min
  • Get Your Data into Klaviyo 2 min
  • Automating Your Emails to Customers
  • Getting Started with Flows 1 min
  • Create Key Flows 1 min
  • Next Steps with Flows 1 min
  • Grouping Subscribers by Engagement
  • Getting Started with Segmentation 1 min
  • Create Your First Segments 2 min
  • Sending Your First Campaign
  • Getting Started with Campaigns 1 min
  • Create Your First Campaign 2 min
  • Understanding Your Data
  • Getting Started with Analytics Video 1 min
  • Analyze Your Results 3 min
  • Next Steps
  • Knowledge Check 3 min
  • Additional Resources 1 min
  • Feedback 1 min

About this course

There are so many great tools in Klaviyo, it’s hard to know where to get started. In this course, we will walk you through how to get the most out of your Klaviyo account from the start. We'll explain the right order of tasks to getting started so that you hit the inbox on your first send. Whether you’re coming from a different email service provider or if you’re new to email marketing, let’s dive in on how to get ready for your first send.

In this course, we’ll cover:

  • How to sync data into Klaviyo
  • Who to send to 
  • What campaigns and flows are
  • How to analyze your data

Take this course if:

You are new to sending emails with Klaviyo — whether you have just switched over from another email service provider or are brand new to email marketing altogether, take this course to learn best practices for getting started.

Curriculum29 min

  • Introduction
  • Before Getting Started 1 min
  • Overview 1 min
  • First Send Decision Tree 2 min
  • Your Audience and Business 2 min
  • Synching Data into Your Account
  • Getting Data into Klaviyo 2 min
  • Get Your Data into Klaviyo 2 min
  • Automating Your Emails to Customers
  • Getting Started with Flows 1 min
  • Create Key Flows 1 min
  • Next Steps with Flows 1 min
  • Grouping Subscribers by Engagement
  • Getting Started with Segmentation 1 min
  • Create Your First Segments 2 min
  • Sending Your First Campaign
  • Getting Started with Campaigns 1 min
  • Create Your First Campaign 2 min
  • Understanding Your Data
  • Getting Started with Analytics Video 1 min
  • Analyze Your Results 3 min
  • Next Steps
  • Knowledge Check 3 min
  • Additional Resources 1 min
  • Feedback 1 min