- Define your brand content strategy
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Build a strategy to scale your content 3 min
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Define your campaign content pillars 3 min
- Customize your brand building blocks
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Design flexible email templates using the drag-and-drop editor 13 min
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Customize messages with profile properties and variable syntax 11 min
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Manage your product catalog 8 min
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Create your core email templates 2 min
- Incentivize customers with coupons
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Craft a discount strategy 2 min
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Apply unique coupon codes to messages dynamically 3 min
- Take the next steps
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Final quiz 4 min
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Feedback
Customize your templates and content
Create branded, hyper-personalized messages at scale using custom built templates, product feeds, and coupon codes. Part 4/8.
Getting personal doesn’t have to be time-consuming. Learn how to create robust, personalized marketing campaigns that are actually scalable using customized templates, branded elements, and dynamic data like coupons and product feeds. This course will explore all of the features and functionality within the Content tab of your Klaviyo account.
By the end of this course, you will be able to:
- Create a flexible campaign content framework
- Build dynamic and static product feeds
- Build core email templates for a newsletter, product launch, and promotion
- Build, edit, and manage universal content in Klaviyo
- Utilize all features of the email template editor
- Configure unique coupon codes in Klaviyo
Take this course if:
You are searching for a way to make your brand content feel more cohesive, and to create hyper-personalized email campaigns in a scalable way.
Note: This course is part of the Klaviyo product certificate.
Your instructor: