Grow your mobile messaging strategy

When it comes to your omnichannel marketing strategy, mobile channels are a must. Meet your customers where they are: their phones, with relevant, timely, and robust content. 

In this course, we will cover how to grow your mobile lists in and outside of Klaviyo. Then, we will break down each mobile channel one-by-one. You’ll learn best practices and important nuances to ensure you are set up for long-term success with an advanced, mobile-centric marketing strategy. 

By the end of this course, you’ll be able to:

• Understand the power of a mobile-first strategy within omnichannel marketing.
• Implement mobile list growth strategies.
• Apply push best practices.
• Apply text message best practices.
• Apply RCS best practices.
• Apply WhatsApp best practices.
• Experiment to find what resonates with mobile subscribers.

Take this course if:

You are an advanced Klaviyo user focused specifically on developing or implementing a marketing strategy for a brand. 

Note: This course is part 5 of 8 of the Klaviyo strategist certificate.

Your instructor:

Ashley McDermott is a Principal Partner Education Specialist on the Academy team. She enjoys creating content that helps customers achieve their goals and grow their brands. When not at work, Ashley loves creative writing, reading, traveling, and hiking around New England.