Expand text messaging use cases for ongoing success

Go beyond your core SMS campaign sending schedule, and identify where your client may benefit from more robust SMS use cases that include bringing more data into Klaviyo, or adding new elements to their tech stack that work well with SMS. 

By the end of this course, you will be able to: 

• Use custom subscribe keywords to collect SMS consent.
• Know when it is advantageous to send MMS over SMS.
• Recommend the right path for managing SMS conversations to your client.
• Recommend useful integrations that will enhance the value of SMS as a channel.

Take this course if:

You are responsible for setting client strategy and optimizing current strategic plays.

Your instructor: 

Jenn Brisebois is a principal customer education specialist at Klaviyo, creating educational resources for both end users and agency partners. Prior to Klaviyo, Jenn helped a variety of businesses in niche industries with digital marketing strategy and execution. When not at work, you can find her flexing her 20+ years of dance training at a local studio. Connect with Jenn on LinkedIn or on Klaviyo Community.